Marketing Best Practices and Resources
Contact us now and find out how Silverpop Engage can give you the tools you need to take your online marketing up a notch. 
Contact
Home > Resources > Case Studies > Email Marketing and Lead Management Case Studies

Email Marketing and Lead Management Case Studies

Silverpop is proud to have helped many of the world's leading brands with their email marketing and lead management needs.

Browse our case study library to find out why you, too, should make Silverpop your partner for digital marketing success.
bmibabybmibaby
U.K. airline implements best practice email program and soars past the competition with 50 percent increase in sharing
King Arthur FlourKing Arthur Flour
Food company increases email ROI by 150 percent with better targeting
CienaCiena
Communications systems provider realizes the power of marketing automation
BonnierBonnier
Major publisher increases content relevancy and doubles open and click rates for its newsletters using Silverpop Engage
Edgar OnlineEdgar Online
Nasdaq company quadruples incoming leads and drives sales
S&S WorldwideS&S Worldwide
Online retailer recovers 25 percent of lost sales from abandoned carts using Silverpop Engage Transact
WorkForce SoftwareWorkForce Software
Software company implements fully functional lead-management approach within 60 days
Kansas City Power & LightKansas City Power & Light
KCP&L uses email to communicate with customers in a cost-effective manner and increase enrollment in energy-efficiency programs
LeanLogisticsLeanLogistics
Global leader in on-demand transportation management solutions gains competitive advantage through thought-leadership marketing campaigns
Mint.comMint.com
Online personal finance service provider uses segmentation and Send Time Optimization to engage customers and increase open and click rates by 200%
SantSant
Software company gain increased insight into impact on revenue
USA FinancialUSA Financial
USA Financial increases qualified leads more than 50 percent through closed-loop marketing strategy
Fabric.comFabric.com
Online retailer increases conversion rates by 40 percent with customer lifecycle marketing campaigns
Georgia AquariumGeorgia Aquarium
World’s largest aquarium uses email to create a loyal customer base and drive online ticket sales with the help of Silverpop’s Strategic Services group
Santander Consumer USASantander Consumer USA
Fast-growing auto finance company combines e-mail with SMS to optimize customer communications
East Coast TrainsEast Coast Trains
All aboard! Silverpop Engage helps leading international public transport group improve deliverability, quadruple click-through rates and jump-start its social marketing campaign
UnumUnum
Leading benefits provider uses Silverpop Engage Landing Pages to easily and efficiently deliver critical enrollment information to customers.
The Society of London TheatreThe Society of London Theatre
Theatre company uses Silverpop Engage to build stronger connections with customers and double average open rates
FossilFossil
Silverpop Engage helps retailer boost marketing revenues threefold
GolfsmithGolfsmith
Silverpop helps sporting goods retailer win big
HomeGainHomeGain
Silverpop Engage dramatically reduces time to handle complex dynamic content campaign
Magnets USAMagnets USA
Silverpop gets email marketing program on track
Mazda North American OperationsMazda North American Operations
Silverpop Engage puts the “zoom-zoom” in Mazda’s engagement marketing campaigns
Whitepaper
Engagement Marketing: Partnering With Your Customers for Success
Tactics for entering a two-way dialogue with customers.

Get White Paper
Whitepaper
B2B Engagement Marketing
Quickly engage with customers for smoother flow through the sales pipeline.

Get White Paper
Whitepaper
Newsletter
Get exclusive news and best practices with our free
e-newsletter.
Sign Up